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Posts in category Digital Marketing

Digital Marketing

Digital Marketing
Digital Marketing is one of the recently evolved marketing methods which have been successfully implemented by many businesses to direct relevant content to their target audience. Since 2006, Digital Marketing has been one of the most effective means of conducting business online. Unlike the traditional methods adopted in Outbound Marketing, [...]

Digital Marketing Platforms – K...

Digital Marketing Platforms
Digital Marketing Platforms offer the means to e-marketers to reach out to their audiences through various modes like desktops, laptops, notebooks, mobiles, tablets, gaming platforms, etc. By collecting data about online behaviour of customers through web analytics, the e-marketers have a golden opportunity to offer customized and personalize [...]

‘Modi’fied  image – Narendra Mo...

Narendra Modi’s Digital Marketing Strategy
Narendra Modi’s Digital Marketing Strategy is an example to learn from. Bharatiya Janata Party’s leader Narendra Modi set an example for how to use Digital Marketing Strategy in the recent 2014 Lok Sabha elections. Whatever be your belief, voting decision or prejudice he had implemented a digital marketing plan where there is no escaping fro [...]

Charities Using Digital marketing!

Charities using digital marketing
Are charities using digital marketing campaigns possible? If “No” is your obvious answer, the following ads will prove you wrong! Because we’re all connected  This campaign was by World Wide Fund for Nature, an international organization working on research and restoration of environment It emins us how people and nature are connected throu [...]

Digital Marketing Success of “Why thi...

Digital Marketing Success of “Why this Kolaveri Di”
Digital Marketing Success of “Why this Kolaveri Di”: Why this Kolaveri Di?, a song that became social media sensation on October 2011. “Why this kolaveri” is song written and sung by Dhanush. It was one of the songs that was set to be featured in movie “3” the next year(2012). A draft version of the song was released on youtube on 31st  Octob [...]

Nike’s Best Digital Marketing C...

Nike's Best Digital Marketing Campaigns in recent years
Nike’s Best Digital Marketing Campaigns in recent years : Nike is one of the brands which have used their digital marketing strengths to get a great deal of brand exposure in the recent years. Below are some of the best digital marketing campaigns by Nike, 1)Fuel Your Team Nike used its social media platform to run this interactive camp [...]

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